October 30, 2009
You Want Me To Run A Contest??
Last Updated on October 30, 2009 by askcbiorg
First session of the day: “Contest? You Want Me to Run a Contest??”. I absolutely loved this session! I got so many ideas on how to to update my station (WBSU-89.1 the Point) and our contests. Three that I thought were fantastic and really want to try to do are:
1. Media contest: Have high schools (or people in general) submit DJ tapes to the station and have them win a chance to DJ for a shift (and win prizes/money) These not only allow us to have a fun, unique contest, but gets the station name out there and lets people see what we do. We did something similar for a little bit last year, a promotion called “Teacher of the Week”. TOTW had high school students submit a name from schools in the area and then they voted for the winning teacher, who were allowed to come in and DJ for a while. While that plan fizzled out, I still think we could do something similar and have success.
2. Online contests: Have listeners submit photos or videos each month and then let them comment on them as well. There could be a winner for best picture and one for best comment. If we require our logo to be in the picture, I’m guessing there could be some crazy results.
3. Find the logo: Put our logo all over our listening area (chalking, using acetate to “write”, stickers, etc.) Whenever people find them, have them take a picture and submit it to our Facebook or have them Tweet it. Have different prizes for the level of difficulty of the hidden logos, new ones added each week; the options are endless.
This session was definitely my favorite so far and I’m excited to get back to Western NY and share these ideas- but only if I can bring the warm weather with me!
more coming up after the General Session with Steve Outing (now-11:20) and lunch…