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Sessions • NSEMC 2019

Updated Thursday, Oct. 3. Subject to changes. Please check the Attendify app at the convention for the latest information.

Wednesday, Oct. 30

Wednesday, 9 a.m. – 4 p.m. • Sterling 3
Pre-Convention Workshop: Ultimate Podcast Bootcamp
Everything you need to know to produce a standout podcast. You’ll learn how to turn your idea into a podcast your entire campus — and beyond! — wants to subscribe to. We’ll discuss the equipment and tools you need to get your show online and in front of an audience. Then we’ll dig deeper and talk about techniques to make your podcast stand out from the crowd. Topics will include storyboarding your podcast, conducting quality interviews and promoting your show. This bootcamp will provide resources for all kinds of podcasts: news, music-based, sports, drama and more.
Sarah Hutchins, Editorial Director, Investigative Reporters & Editors and podcast host

Wednesday, 1-5 p.m. • Sterling 6
Pre-Convention Workshop: Small Camera, Simple Stories
Did you know you can make awesome video stories that don’t suck without an expensive camera and video editing software? In this half-day pre-conference workshop, we’ll show you some simple tips and tricks for producing better multimedia stories with just your smart device. This workshop is for the video noob. We’ll start with some basics including different narrative storytelling types, interviewing, shot composition, sequencing and compressing time. Following this workshop, you will go out and tell a story (one of your own ideas, or a suggested assignment). Instructors will be available for feedback and troubleshooting before you upload your story to YouTube by noon on Thursday. Your work will be showcased during CBI’s show-and-tell on Saturday before the awards ceremony. After the workshop, you should be able to take what you learn and start producing stories for your campus media to augment your social presence, or upload to your school’s news site. Attendees should bring their smart device with either iMovie for iOS, or FilmoraGo for Android devices already installed. These programs are available in the app store. You should also have space for saving story elements on your device, so be sure to download and save your photos and videos. 
Leni Cooper, Chair, Department of Communication, University of Mount Union
Lynn Riggle, CBI Development Director, Station Manager, WRMU, University of Mount Union 

Wednesday, 4:30-6 p.m.Regency Foyer
Registration Open
Pick up your badges and bags and get to know other convention attendees.

Wednesday, 6 p.m. • Sterling 6
Student Welcome Social
All students are invited to the pre-convention student social mixer. Get to know your fellow student media members from around the country. Come to play games, eat snacks and kick off the convention. Learn about other media outlets and share your own experiences with your peers. Snacks and non-alcoholic beverages will be provided.
Pia Rizzo-Wittlin, CBI Student Representative, Local Music Director, 92 WICB, Ithaca College


Thursday, Oct. 31

Right click here to download a PDF grid of Thursday’s programming.

Thursday, 8:30 a.m. – 5 p.m.Regency Foyer
Registration Open
Pick up your badges and bags and get to know other convention attendees.

Thursday, 8:30 a.m. – 5 p.m.Regency AB
Exhibition Hall Open
See the latest technology for production and broadcast, and meet the NSEMC sponsors. Collect raffle tickets to win prizes at Saturday’s awards.

Thursday, 9-9:50 a.m. • Sterling 4
Roundtable: Someone Get the Intern! 
A roundtable discussion for college students who have gone through the experience of finding, applying for, getting rejected from and succeeding in media internships. Get the opportunity to ask questions about what worked for them and hear what they have to say about the best way to land your dream internship.
Joshua Holfoth, General Manager, WTOP-10 TV, SUNY Oswego
Shelby Vasiluth, News Director, WTOP-10 TV, SUNY Oswego
Brittany Cairns, Sports Director 2018-19, WTOP-10 TV, SUNY Oswego
Andrew Gilbert, VP of Operations, WTOP-10 TV, SUNY Oswego

Thursday, 9-9:50 a.m. • Sterling 6
Television Programming Strategies
Whether running a 24/7 cable channel, video on demand or streaming outlet, content is king. In this panel, techniques will be shared for creating a balanced, long-term programming schedule and strategy. Learn the importance of creating evergreen content to complement live news and sports coverage. Understand how to work with producers to develop content to fit the needs of the station without stifling creativity. Time will also be given for questions and the sharing of alternate strategies.
Theresa Coronado, Media Production Instructor, University of the Incarnate Word
Justine Stokes, Director of TV Services, Titan TV, University of Wisconsin Oshkosh 

Thursday, 9-9:50 a.m. • Sterling 3
Keeping Your Non-Commercial Underwriting Copy Legal
Commercial companies can be a source of funding for your station. Sponsors will want you to talk about them on the air, and in fact the law requires you to identify program sponsors. But you cannot promote them or their products. Explore the fine line between those concepts and learn the dos and don’ts of program underwriting announcements.
Nathan Laursen, Student Media Program Coordinator, Utah State University

Thursday, 9-9:50 a.m. • Sterling 8
Leading Your Leaders: Preparing Students for Leadership Roles
You finally got exactly what you wanted — sports director, news director, DJ director, whatever director — but are you really prepared to lead? Learn how one high school and one college radio station each work with student leaders to help them be successful in their new roles.
Chris Keppler, CBI IT Content Director, General Manager, WZIP-FM, The University of Akron
Bob Long, General Manager, WSTB-FM, Streetsboro High School

Thursday, 9-9:50 a.m. • Mills 3
Play-by-Play Basics
Radio or television, you need to make the game broadcast come alive for your audience. And there are those hours to fill. Learn tips and tricks of game prep, delivery and more from this Stanley Cup winning 26-year broadcaster who worked his way up from the low minors.
Chris Kerber, Play-by-Play Broadcaster, St. Louis Blues

Thursday, 10-10:50 a.m. • Sterling 4
Roundtable: TV/Video Production
Producing television shows and videos can be challenging. Meet with advisers and staffs of other stations to discuss and share your thoughts on best practices and challenges in television and video production. Topics may include pre- and post-production challenges, studio and field shooting, cameras, media format and more.
Steven Hames, CBI Secretary, Adviser, Viking Fusion, Berry College

Thursday, 10-10:50 a.m. • Sterling 6
Live Music In-Studio: More Than Just a Performance
Having a musician or band in-studio to perform live can be challenging. Panelists from KTXT and Neumann Media will discuss and show examples of how they use their limited space and resources to book and host a wide variety of live music performances. The panelists will discuss how live music has positively impacted their programming, promotional content and reputation in the local music scene. Attendees are welcome to share experiences with broadcasting live music at their station.
Miette Esteb, Music Director, KTXT-FM, Texas Tech University 
Sean McDonald, Director, Neumann Media, Neumann University
Julia Sewing, Operations Director, KTXT-FM, Texas Tech University

Thursday, 10-10:50 a.m. • Sterling 8
Adventures in Syndication: Why to do it, How to do it and One Show’s Experiences
At this panel our speakers, both the director of a nationally syndicated college radio show and students working on the show at WRAS, will discuss structuring a radio show by the NPR special programming clock to have the best chance of success in syndication, the experiences of a poetry/alternative music college radio show that syndicated itself in the 2012-2013 academic year and its experience in becoming a non-profit to raise money for student scholarships.
Kathy Kincer, Host, Melodically Challenged, WRAS-FM, Georgia State University 
Joseph Joh, Co-Host, Melodically Challenged, WRAS-FM, Georgia State University
Johnny Andia, Co-Host, Melodically Challenged, WRAS-FM, Georgia State University

Thursday, 10-10:50 a.m. • Sterling 9
Getting Along with Your Licensee
How does a heavy metal radio station thrive at a Catholic University? How do WICB and VIC Radio get to cover so many different Ithaca College sports teams and have access to college news and events? The key is good relations with the organization that holds your license — your school in most instances. Come learn some ways to increase institutional support of your media outlet. Bring your challenges too, as we’ll have time at the end for questions and problem solving.
Mark Maben, General Manager, WSOU-FM, Seton Hall University 
Jeremy Menard, Manager of Television & Radio Operations, 92 WICB, VIC Radio & ICTV, Ithaca College

Thursday, 10-10:50 a.m. • Mills 3
Breaking Into Voice-over Work
Learn how to use your voice for fun and profit. Drew Patterson, a 17-year Columbus, Chicago and St. Louis veteran and current promo voice for CBS, ABC, Fox, Paramount Network, Smithsonian Channel, AT&T Sportsnet and Voice of Impractical Jokers, will help you navigate this area of the field from developing a demo to breaking through with your first contract.
Drew Patterson, Promo voice for CBS, ABC, Fox, Paramount Network, Smithsonian Channel, AT&T Sportsnet. Voice of “Impractical Jokers.”

Thursday, 10-10:50 a.m. • Mills 6
What you Need to Know to Support your Trans Students
Do you want to know how you can support your trans students, but you’re worried you’ll say the wrong thing? Does starting the conversation intimidate you? During this session, advisers will learn about challenges faced by trans students, and some ways to create an inclusive and supportive environment in your organization and any stories you might tell about trans students on campus.
Leni Cooper, Chair, Department of Communication, University of Mount Union

Thursday, 10-10:50 a.m. • Sterling 1
Student Media Leadership Challenges: Questions, Answers, Techniques
Join student leaders and advisers to discuss how student leaders can facilitate success in student media groups. Bring your questions and get a variety of opinions and ideas from this session.
Joshua Holfoth, General Manager, WTOP-10 TV, SUNY Oswego 
Dave Black, General Manager, WSUM Radio, University of Wisconsin Madison 
Teresa Yen, Program Director, WSUM Radio, University of Wisconsin Madison 
Rodger Smith, Faculty Adviser, WGMU, George Mason University

Thursday, 11-11:50 a.m. • Sterling 3
“And With Me Today Is…”: Interviewing For Beginners
This session will be focused on teaching attendees the basics of doing an interview with an artist or other public figure including the preparation for the interview, conducting the interview and what happens next.
Valentino Petrarcca, Assistant Music Director, WSOU-FM, Seton Hall University 
Bob Towey, News Director, WSOU-FM, Seton Hall University 
Nicholas Polis, Music Director, WSOU-FM, Seton Hall University 
Erika Bass, Chainsaw Rock Music Director, DJ and Content Manager, WKNC 88.1 FM HD-1/HD-2, North Carolina State University 
Dave Black (moderator), General Manager, WSUM Radio, University of Wisconsin Madison

Thursday, 11-11:50 a.m. • Sterling 4
Roundtable: Radio Advisers Only
From handling technical problems to managing student staffs to dealing with administrators who don’t really understand what you do, radio advisers have a unique set of challenges. Who better to discuss them with than other radio advisers? In this unstructured session, you can exchange ideas and seek solutions from your fellow advisers.
Greg Weston, CBI Immediate Past President, General Manager, WPTS Radio, University of Pittsburgh

Thursday, 11-11:50 a.m. • Sterling 6
Coaching Radio On-Air Personalities
With the disappearance of small market opportunities and the prevalence of voice tracking, a student must leave college with more polished skills than ever before to start an on-air career in a medium or larger market. The presenters will explain how they coach performance and what a student who is passionate about being on the air needs to know to become a professional air personality.
Scott Uecker, General Manager/Instructor, WICR Radio, University of Indianapolis 
John Morris, CBI President, Faculty Adviser, 95.7 The Spin, University of Southern Indiana

Thursday, 11-11:50 a.m. • Sterling 1
Running Social Media for Business 101
Almost all of us use social media in our personal lives, but running social media for a business (your media outlet) is a way different game. Overwhelmed with where to start, or want to sharpen your skills? In this session, we will go over the basics and best practices of content creation, posting and analysis on social media for your media outlet. It’s not as hard as you think it is!
Tara Howell, General Manager, WLOY Loyola Radio, Loyola University Maryland 
Jonah Pfeifer, Station Manager, WPTS Radio, University of Pittsburgh

Thursday, 11-11:50 a.m. • Sterling 8
GSelector: Tips and Tricks
GSelector is a complex piece of software. Learn some tips to help program your station effectively. Topics will include building clocks, audio analysis, rotation of music, categorizing music into different categories, deleting and merging duplicates. This session is recommended for stations using RCS GSelector and RCS Zetta.
James Velten, Academic Program Coordinator, KSYM, San Antonio College

Thursday, 11-11:50 a.m. • Mills 3
So You Want To Work In Sports Broadcasting For A Living?
You live, breathe, post and think about sports all day-every day and you want to get paid to do this for the rest of your life? This 22-year St. Louis veteran who is Sports Director at KMOX, morning anchor for KMOX News and network host for the St. Louis Cardinals broadcasts will help get you there.
Tom Ackermann, Sports Director, KMOX

Thursday, 11-11:50 a.m. • Mills 6
Different Types of Training
Every station is different and every training process is unique. But what common techniques are most successful? Find out what’s worked at other stations and learn how you can improve your station’s individual training procedures.  
Kellie Lanigan, General Manager, WZND, Illinois State University
Hannah Copeland, General Manager, KCSU, Colorado State University
Cam “Doc Rock” Stone, Assistant Professor of Practice, Department of Journalism & Creative Media Industries, Texas Tech University
Brian McMinn, Technical Assistant Station Manager, WPTS Radio, University of Pittsburgh

Thursday, 11-11:50 a.m. • Sterling 9
I’m in Charge. Now What?!
You’ve become a manager at your student-run media outlet. Congratulations! Now what do you do? How will you set and meet goals? Can you manage a friend without ruining your friendship? Your station’s success, and yours, depends a lot on how you manage others and yourself. This session will cover basic management techniques for student media, from running an effective meeting to establishing priorities to time management. No matter your background or experience, you can be an effective station leader.
Wilnir Louis, Station Manager, WSOU-FM, Seton Hall University 
Mark Maben, General Manager, WSOU-FM, Seton Hall University 
Jamie Lynn Gilbert, CBI Treasurer, Associate Director of Student Media/Station Adviser, WKNC 88.1 FM HD-1/HD-2, North Carolina State University

Thursday, 1:30-2:20 p.m. • Sterling 1
Starting or Restarting Your Sales Efforts
Advertising/underwriting can be a lucrative way for stations to gain needed revenue for daily operations or to expand your service, but it’s not something you want to jump into without a clear plan. In this session, we will walk you through the process of starting (or restarting) your underwriting program. This step-by-step presentation will give you the road map you need to head down a path to success.
Cera Rainey, Director of Client Services, Media Business Office, Illinois State University 
Nathan Laursen, Student Media Program Coordinator, Utah State University

Thursday, 1:30-2:20 p.m. • Sterling 3
The Next Generation of Broadcast Engineers
Not every student has the skills or the talent to be on the air. Even if they did, there are not enough on-air jobs available to accommodate recent graduates. However, the broadcast industry is in desperate need of graduates who have the passion and technical aptitude to join the engineering profession. How do colleges attract and educate the next generation of technical professionals? How can students pursue broadcast engineering careers without getting an engineering degree? 
Scott Uecker, General Manager/Instructor, WICR Radio, University of Indianapolis 
Zach Goffeney, Student Broadcast Technician, WICR Radio, University of Indianapolis 
Josh Lawson, Broadcast Transmission Engineer, iHeartMedia Engineering

Thursday, 1:30-2:20 p.m. • Sterling 4
Roundtable: Music Directors
A roundtable discussion for music directors about how to keep new music fresh on your station, how you promote new music to your audience and how to stay on top of incoming music. Bring and share your best tips for selecting and curating the sound of your station and take home new ideas.
Logan McGee, Music Director/Program Director Emeritus, WRMU, University of Mount Union 
Brice Lillibridge, Music Director, WMCO, Muskingum University

Thursday, 1:30-2:20 p.m. • Sterling 6
In Living Colors: Navigating Broadcast Media as a Person of Color
This session is for all people of color who have faced and will face varying experiences as it relates to implicit and explicit biases, imposter syndrome, stereotypes as well as being seen and heard in their communities, studios and newsrooms. Tips and resources will be given to young broadcasters of color to help empower and inspire the work they produce on their campus and in their communities.
Deja Rollins, Assistant Director of Student Media, University of Texas at Dallas
Carol Daniel, Anchor, KMOX

Thursday, 1:30-2:20 p.m. • Sterling 8
Integrated Project Management — The Bigger your Media Project, the More you Need it
Use industry-standard pre-production planning to achieve the best outcomes. Learn how to use excellent advance planning and how to stay on track to meet your deadlines. Relevant for your smallest, routine radio and video class assignments, all the way up to the largest live field remotes and Hollywood-style film productions.
Michael Marek, Professor of Electronic Media, Wayne State College
Michael White, Professor of Electronic Media, Wayne State College

Thursday, 1:30-2:20 p.m. • Sterling 9
Picking up the Slack in your Organization
Learn about the hype of Slack — the app which helps organizations come together to collaborate with messages, tasks, breaking news and file sharing. Slack is a free phone and computer app to instantly message and share files with your team. This app takes group messages to the next level … without the phone storage problems. Learn Slack basics and how it can work for your outlet.
Lisa Marshall, CBI Vice President, Station Manager, WMCO, Muskingum University

Thursday, 1:30-2:20 p.m. • Mills 3
Assembling a Sports Talk Show
Sports and news writers and producers will present their ideas on how to assemble a sports talk show. From planning segments to the overall preparation that goes into each show, you’ll learn how to produce an effective and entertaining sports talk show.
Dalton Allison, Sports Director, WSOU-FM, Seton Hall University 
Bob Towey, News Director, WSOU-FM, Seton Hall University 
Wil Brienza, Sponsorship Director, WRMU, University of Mount Union
Hector Carrion, Sports Director, WZND, Illinois State University

Thursday, 1:30-2:20 p.m. • Mills 6
The Swiss Army Reporter
Today’s reporters and videographers need plenty of tools to write, edit, shoot and produce their stories from idea to air. Learn what skills you can start practicing now so you can be a one-stop shop when news comes along.
Kae Petrin, Digital Reporter, St. Louis Public Radio

Thursday, 2:30-3:20 p.m. • Sterling 9
Managing Your Mental Health and Your Staff
Learning to manage mental health and work is a lesson that most learn too late. Students in college media are extremely driven and may even work a little too hard, so it is important to remember to take care of yourself as well. In this session, we will talk about how to manage taking care of yourself and going to school while also managing your college media staff. This can also extend to how to care for your staff as a manager, where the work can be pretty draining.
Tara Howell, General Manager, WLOY Loyola Radio, Loyola University Maryland 
Martyn Duniho, Executive Producer, KUTE, The University of Utah
Carol Daniel, Anchor, KMOX

Thursday, 2:30-3:20 p.m. • Sterling 4
Roundtable: Sales
Join a free-flowing discussion with other students, advisers and pros who deal with sales, underwriting and other business topics. 
Lynn Riggle, CBI Development Director, Station Manager, WRMU, University of Mount Union 
Wil Brienza, Sponsorship Director, WRMU, University of Mount Union

Thursday, 2:30-3:20 p.m. • Sterling 1
Tips for Advising the Event Planning Process
As media organizations, event planning isn’t always the primary interest or focus of our membership. But events and programs help increase awareness of our organizations and provide the opportunity for students to learn the process of planning their own events and shows. In this session, we will review tips and tools to scaffold the event planning process for media related shows. In particular, we will review how to approach budget, promotion, partnerships and day-of logistics through the lens of radio station hosted concerts at UGA.
Mary Kate Steinbeck, Senior Coordinator, Traditions & Student Media, Center for Student Activities and Involvement, University of Georgia

Thursday, 2:30-3:20 p.m. • Sterling 6
College Radio Day and Vinylthon: When All Else Fails, College Radio Speaks
Use College Radio Day (CRD) and Vinylthon (VT) to help promote your station. Representatives from KTXT will show examples of how they used CRD and VT to promote the station to their fellow students and the local community. We have ideas (and lessons learned) on how you can make CRD and VT powerful promotional tools to gain additional exposure for your station.
Haley Goodman, Digital Content Director, KTXT-FM, Texas Tech University
Miette Esteb, Music Director, KTXT-FM, Texas Tech University

Thursday, 2:30-3:20 p.m. • Sterling 8
License Renewal: What You Need to Know
License renewal time for FCC stations is fast approaching. Learn how you can prepare and what you need to know to get started.  
Scott Uecker, General Manager/Instructor, WICR Radio, University of Indianapolis 
Warren Kozireski, General Manager and Instructor, 89.1 The Point, The College at Brockport
David Oxenford, Partner, Wilkinson Barker Knauer LLP

Thursday, 2:30-3:20 p.m. • Sterling 3
Vendor Session: Radio Imaging Masterclass
This session is a masterclass demonstrating radio imaging production using a variety of elements, plugins and specialized techniques. 
Matt Anderson, Director of Custom Imaging, Benztown 

Thursday, 2:30-3:20 p.m. • Mills 6
Constructing a Feature Story
A sports director and a news director will go over how to construct a feature story from start to finish. Scouting stories, requesting interviews and then editing interviews is all part of the process to creating a successful feature story.
Dalton Allison, Sports Director, WSOU-FM, Seton Hall University 
Shelby Vasiluth, News Director, WTOP-10 TV, SUNY Oswego

Thursday, 3:30-4:20 p.m. • Sterling 6
The Tech Side of Podcasting — Tips on Recording, Producing, and Technical SEO
How to make yourself and guests sound more professional by using simple tips and tricks to improve the overall sound of your podcast, as well as a deeper dive into recording equipment, audio programs, hosting, practical recording and technical SEO.
Cody Beck, Product Manager, CinemaBlend
Gabe Kovacs, Video & Podcast Producer, CinemaBlend

Thursday, 3:30-4:20 p.m. • Sterling 1
Care and Feeding of Your Alumni
Some do’s and don’ts about managing your station’s relationship with your alumni, including successes and failures, land mines and other issues. The session will cover job networking, event management, community support and other areas.
Warren Kozirezki, General Manager and Instructor, 89.1 The Point, The College at Brockport
John Devecka, Operations Manager, WLOY Loyola Radio, Loyola University Maryland

Thursday, 3:30-4:20 p.m. • Sterling 3
50 Promotions Ideas in 50 Minutes
How do you promote your radio station, TV channel or online media outlet? Need to increase brand awareness, social media followers and audience? Looking for ideas that have worked for other schools? Bring your ideas to the session and take home a few new ones.
Brian Lucas, Director of Radio, 91.7 The Edge, University of Wisconsin Whitewater
Dan Schumacher, General Manager and Faculty Adviser, KTSW 89.9, Texas State University

Thursday, 3:30-4:20 p.m. • Sterling 4
Roundtable: The Decompression Session
You know you need to take care of yourself, but where do you even start?! This roundtable discussion session will allow you to talk to other students about what works for them in managing your mental health and your well-being, how you can take this back to your media operation and integrate it, along with some tips from professionals.
Tara Howell, General Manager, WLOY Loyola Radio, Loyola University Maryland
Martyn Duniho, Executive Producer, KUTE, The University of Utah

Thursday, 3:30-4:20 p.m. • Sterling 9
Recruiting 101: Tools, Tricks and What Everyone Forgets
Tips, tricks and techniques for recruiting new members to join student media groups. Learn ways to not only increase involvement, but also to maintain it throughout the school year. 
Joshua Holfoth, General Manager, WTOP-10 TV, SUNY Oswego 
Wilnir Louis, Station Manager, WSOU-FM, Seton Hall University 

Thursday, 3:30-4:20 p.m. • Mills 3
Talent vs Tech: Becoming a Well-Rounded Staff Member
As media organizations face budget cuts and the industry becomes increasingly consolidated, being well-rounded in terms of raw talent and technical knowledge is extremely important to remain competitive. This session will cover the basics of what media organizations are expecting out of their candidates, as well as skills to gain you the upper hand.
Logan McGee, Music Director/Program Director Emeritus, WRMU, University of Mount Union 
April Carty-Sipp, Senior Vice President of Television and Radio, National Association of Broadcasters

Thursday, 3:30-4:20 p.m. • Mills 6
Reporting on Tragedy
When the unthinkable happens on campus, is your newsroom ready to cover tragedy? This panel provides a walk-through in ethical decision making, presentation of the tragedy, dealing with student journalist emotions, the lack of sourcing and hostility toward student media. The panel will use the 2017-2018 academic year at Berry College, enrollment of 2,000 students, which saw five student deaths as a case study.
Steven Hames, CBI Secretary, Adviser, Viking Fusion, Berry College 
Daniel Sipocz, Assistant Professor of Communication, Berry College

Thursday, 5:15 p.m. • Sterling 6
CBI Membership Meeting
All CBI members (students and faculty/staff) are encouraged to attend its annual membership meeting. CBI board members will provide updates on the state of the organization and give you an opportunity to share what you want from CBI.
CBI Board of Directors

Thursday, 6:30 p.m. • Gateway East and Gateway Terrace
Spooky Swag Swap Social
Bring your media outlet’s pens, key chains, stickers and T-shirts to swap at this opening night social event. Network with your peers while scoring free stuff. No swag? No problem! Come and get promo ideas and vendor suggestions so you’ll be ready for next year. Age-appropriate beverages provided on a first-come, first-served basis. Halloween costumes encouraged!
Jamie Lynn Gilbert, CBI Treasurer, Associate Director of Student Media/Station Adviser, WKNC 88.1 FM HD-1/HD-2, North Carolina State University


Friday, Nov. 1

Right click here to download a PDF grid of Friday’s programming.

Friday, 8:30 a.m. – 4 p.m.Regency Foyer, 2nd Floor
Registration Open
Pick up your badges and bags and get to know other convention attendees.

Friday, 8:30 a.m. – 4 p.m.Regency AB, 2nd floor
Exhibition Hall Open
See the latest technology for production and broadcast, and meet the NSEMC sponsors. Collect raffle tickets to win prizes at Saturday’s awards.

Friday, by appointment • Sign up at registration
TV Reel and Resume Reviews
April Carty-Sipp, Senior Vice President of Television and Radio, National Association of Broadcasters

Friday, by appointment • Sign up at registration
Radio Reel and Resume Reviews
Glenn Schuck, Reporter, 1010 WINS, New York City

Friday, 9-9:50 a.m. • Sterling 1
Vendor Session: Investing in Your Career Through GSelector Certification
Invest in your broadcasting and podcasting career with GSelector Certification through RCS Worldwide. Learners can begin their path to becoming GSelector Certified (RCS-GSC) by taking the Library course during this session. Attendees are given credit for the Library course and enjoy a discount on the full, self-paced online course. RCS staff will be on hand to guide users through the course and give details on completing certification. Kickstart your career with the RCS Academy.
Drew Bennett, National Sales Manager, Scheduling Products and Corporate Training/Degree Program, RCS
Nate Mumford, Director of Sales Engineering, RCS
Kat Tansey, Outside Account Executive, RCS

Friday, 9-9:50 a.m. • Sterling 2
Sports Production Behind-the-Scenes
Interested in live sports as a career? Learn more about how all the pieces come together behind the scenes as well as career opportunities in the sports industry from a TV pro with more than 20 years of experience in sports production. Emmy Award-winning producer April Carty-Sipp will take you through what it takes to get live sports on the air.
April Carty-Sipp, Senior Vice President of Television and Radio, National Association of Broadcasters

Friday, 9-9:50 a.m. • Sterling 3
Ask the Broadcast Lawyers
Attorneys practicing broadcast and copyright law will be available to answer your questions concerning FCC rules, regulations and practices, as well as intellectual property and copyright laws that affect broadcasting. This is strictly a question-and-answer session, so come prepared with your questions.
Karyn Ablin, Member Attorney, Fletcher, Heald & Hildreth PLC 
David Oxenford, Partner, Wilkinson Barker Knauer LLP

Friday, 9-9:50 a.m. • Sterling 4
Roundtable: Web-only Stations
Discuss the pros and cons of an internet-only streaming broadcast with other web stations. Find out what works, what doesn’t and what’s next.
Rodger Smith, Faculty Adviser, WGMU, George Mason University

Friday, 9-9:50 a.m. • Sterling 6
Basics of Drones
So you want to fly drones? This session will touch on the new FAA regulations and what that means for the beginning drone pilot. We will show how unmanned aircraft systems/drones are being used in journalism and discuss what it takes to become commercially licensed to fly.
Jane Bannester, Teacher, KRHS TV News, Ritenour High School

Friday, 9-9:50 a.m. • Sterling 8
Catering to your Audience: Recipes for Success
This session will inform the participants on how to successfully serve an audience by listening to feedback, paying attention to the music in a target demographic and how to go about programming to an audience. 
Neil Hassen, Music Programming Director, WZIP-FM, The University of Akron 
Logan McGee, Music Director/Program Director Emeritus, WRMU, University of Mount Union

Friday, 9-9:50 a.m. • Sterling 9
Vendor Session: Choosing Colors, It’s Not Just Black and White
This light-hearted presentation geared for everyone examines the practical role of color in TV studio production. Does color affect mood? What color is most restful, which color grabs our attention? How does studio lighting effect color? This talk looks at the role that color has on influencing our moods and decision making. Learn how to choose the right color, understand contrast ratios and how to avoid common color mistakes. Armed with anecdotes and practical advice from over 5,000 studio productions, Emmy-winning set designer Brian Flynn will issue his lively “Commandments of Colors.”
Brian Flynn, Design Director, Blairsets

Friday, 9-9:50 a.m. • Mills 3
Producing TV Sports
Good producers are hard to find. They are responsible for writing, planning, idea generation, sometimes working with egocentric talent and many of the logistics for a broadcast. Learn from John Venneman, a 12-year Senior Producer for Drive By Productions and former Coordinating Producer for Fox Sports Network Midwest, about what it takes to break into this area of the field.
John Venneman, Videographer and Producer, St. Louis Football Club

Friday, 9-9:50 a.m. • Mills 6
Small School Student Media
In this session, student-run media groups at two small private colleges discuss and compare their experiences. The younger media outlet (less than five years old) will discuss challenges with the older outlet (more than ten years old) who will offer possible remedies that have helped with its continued growth and success. The goal for this session is to engage in a collaborative discussion on challenges that small media groups face and ways to work through them through advice from similar institutions. Attendees are encouraged to bring any topics for the discussion.
Brian Gregory, Assistant Professor and Faculty Adviser, SFC Radio, St. Francis College 
David Gewirtz, Senior Lecturer and Director, SFC Terrier TV, St. Francis College 
Sean McDonald, Director, Neumann Media, Neumann University 
Plus students from St. Francis College and Neumann University

Friday, 10-10:50 a.m. • Sterling 1
Building Radio’s Bench: How Media Majors and Radio Professionals Perceive the Industry Today
How do college students majoring in media-related disciplines perceive broadcast radio today? Do they consider it when planning a career after college? And how do broadcast radio professionals perceive their own industry? Do the pros think that their companies are doing a good job recruiting the future stars of radio? These are just some of the questions addressed in the research project “Building Radio’s Bench: How Media Majors and Radio Professionals Perceive the Industry Today.” Learn about the key results of this nationwide study, plus professional context and advice for media majors and radio professionals who want to see this industry thrive in the future. 
John Owens, Associate Professor/Faculty Adviser, BearCast Media, University of Cincinnati 
Erica Farber, President and CEO, Radio Advertising Bureau

Friday, 10-10:50 a.m. • Sterling 3
On-Air Presence for Radio DJ Personalities
Mason and Remy’s St. Louis roots include hosting mornings and then afternoons on iHeartMedia country “93.7 The Bull” KSD. They transferred to mornings at sister “Big 95.5” WEBG Chicago in 2015 and continued doing afternoons on KSD until January of last year. In April, Mason and Remy exited “Big 95.5” as the result of programming changes at the station. Now they are back with their friends in St. Louis on New Country 92.3, where you can hear them weekdays from 2-7 p.m. Find out how they kept their audience and perfected their style. 
Mason and Remy, DJs and Hosts, New Country 92.3

Friday, 10-10:50 a.m. • Sterling 4
Roundtable: The Music Director’s Responsibility in the #MeToo Era
Music directors are responsible for the sound of the station, but what happens when that sound includes problematic artists? How do you define “problematicism” and how do you choose the artists to keep, or to drop, while remaining true to your station’s sound AND respectful of your listeners and staff?
Laura Mooney, General Manager, WKNC 88.1 FM HD-1/HD-2, North Carolina State University
Kate Sustick, Station Manager, VIC Radio, Ithaca College

Friday, 10-10:50 a.m. • Sterling 6
From Their Books to Your Ears: Producing Audiobooks for Yourself and Others
With increasing opportunities brought about by the rise of the Audiobook Creation Exchange, and numbers of listeners skyrocketing in recent years, this is the best time to get involved in the audiobook game. International bestselling author George Sirois has spoken about this topic at length for the St. Louis Publishers Association, St. Louis Writers Guild, Hannibal Writers Guild and the Missouri Writers Guild, and he looks forward to taking college broadcasters through the complete process of recording, editing and engineering audiobooks at an agreeable budget.
George Sirois, Author and Audiobook Narrator

Friday, 10-10:50 a.m. • Sterling 8
Using Graphic Design, Animation and Systems to Grow your Station
Design is an important tool for any media organization. In this session, we’ll delve into how graphic design and animation can further engage your audiences and convey important messages. We’ll also discuss how radio stations and student publications can use systemic design to grow their organization, create efficient workflows and further their community engagement.
Peter Champelli, Station Manager,  92 WICB, Ithaca College

Friday, 10-10:50 a.m. • Sterling 9
CBI Success Stories
Recent regular CBI attendees talk about their paths to quick professional success. 
Glenn Schuck, Reporter, 1010 WINS, New York City
Dana Schaeffer, Producer, ABC News Radio 
Clayton Collier, Sports Anchor and Reporter, WATN-TV Local 24 Memphis 
Sara McCloskey, News Reporter, WRIC 8 Richmond 
Mark Maben, General Manager, WSOU-FM, Seton Hall University

Friday, 10-10:50 a.m. • Mills 3
The Value of a Collegiate Media Business Office
The Media Business Office is a student-run conglomeration of event planning, brand management and media sales based out of Illinois State University’s radio and television stations. Various conferences and external events have been planned and executed by the Media Business Office, providing real life experience for its members and valuable services to both the college and local community. Students get professional sales experience managing clients and selling different media products. Members of the Media Business Office are given professional opportunities through a college organization, making the Media Business Office a unique and valuable asset to college media.
Casey Bridge, Director of External Relations, Media Business Office, Illinois State University
Jill Hardt, Director of Public Relations, Media Business Office, Illinois State University
Cera Rainey, Director of Client Services, Media Business Office, Illinois State University 
Sara Thede, Director of Traffic, Media Business Office, Illinois State University
Lexy Carrell, Assistant Director of Public Relations, Media Business Office, Illinois State University 
Deb Lesser, Director, Media Business Office, Illinois State University

Friday, 10-10:50 a.m. • Mills 6
Improving Accessibility for Social Media
The number of social media users worldwide in 2019 is more than 3 billion. With such a large potential audience, student media outlets should take care to provide content accessible to the highest number of users. This presentation will focus on how to improve social media accessibility of images, videos and hashtags for users who may experience physical or other impairments.
Jamie Lynn Gilbert, CBI Treasurer, Associate Director of Student Media/Station Adviser, WKNC 88.1 FM HD-1/HD-2, North Carolina State University 
Doug Flowers, IT Manager, Student Media, North Carolina State University
Pat Kogos, Business Analyst, Washington University Information Technology

Friday, 11-11:50 a.m. • Sterling 1
Cultivating Community Relations
This session offers a look at ways you can engage your station and staff in your community of license (or just your community) to benefit everyone, from community radio shows to festivals to fundraising and more. Let’s find ways to boost your engagement and make your administration value you more.
Warren Kozirezki, General Manager and Instructor, 89.1 The Point, The College at Brockport
John Devecka, Operations Manager, WLOY Loyola Radio, Loyola University Maryland 
Rodger Smith, Faculty Adviser, WGMU, George Mason University

Friday, 11-11:50 a.m. • Sterling 3
Staying Safe Online: Legal Issues in Digital Media
As college media becomes more and more digital, there are many legal issues that are unique to the online world. This session will look at some of these problem areas including some of the common copyright, trademark and Federal Trade Commission issues that can arise for the digital user who is not staying safe online, via streaming, podcasts and more. We’ll also discuss some of the common-sense things that can be done to stay out of trouble and the latest about Global Music Rights.
Karyn Ablin, Member Attorney, Fletcher, Heald & Hildreth PLC 
David Oxenford, Partner, Wilkinson Barker Knauer LLP

Friday, 11-11:50 a.m. • Sterling 4
Roundtable: Festivals and Live Events
Putting on festivals and live music events takes a committed and organized team. Discuss how your team succeeds, where you have trouble and learn from other organizations how they make it happen.
Martyn Duniho, Executive Producer, KUTE, The University of Utah
Brandon Ellis, Station Manager, Aggie Radio 92.3 FM KBLU-LP, Utah State University 
Sierra Benson, Events Director, Aggie Radio 92.3 FM KBLU-LP, Utah State University

Austin Roundy, Technical Director, Aggie Radio 92.3 FM KBLU-LP, Utah State University

Friday, 11-11:50 a.m. • Sterling 6
Adobe Audition Tips and Tricks
You have the basics mastered on Adobe Audition, but now it’s time to take your work to the next level. Learn how to boost your voice in a compressor, remove unwanted noises, clean up a file and finish with an award-worthy production.
John Morris, CBI President, Faculty Adviser, 95.7 The Spin, University of Southern Indiana

Friday, 11-11:50 a.m. • Sterling 8
Roundtable: Recorded Sessions 
A roundtable discussion on how radio and TV stations organize, train members for, promote and incorporate creative aspects into their filmed live sessions. Participants are encouraged to share a 2-3 minute sample of their outlet’s sessions.
Amanda Maceda, Programming Director, Radio UTD, University of Texas at Dallas
Isaiah Chow, Station Manager, Radio UTD, University of Texas at Dallas
Jonathan Stewart, Local Music Director, Radio UTD, University of Texas at Dallas
Tyler Hormell, Blog Editor, Radio UTD, University of Texas at Dallas
Athena Shen, Promotions Manager, Radio UTD, University of Texas at Dallas

Friday, 11-11:50 a.m. • Sterling 9
Now is the Time to Start Thinking Like a Pro
No matter where you are in your college career, it’s never too early, or too late, to start acting like a professional, regardless of what field is in your future. Erica Farber, President and CEO of the Radio Advertising Bureau, will tell you how to get there. Learn what you need to do to be a professional from one of the most powerful women in broadcasting.
Erica Farber, President and CEO, Radio Advertising Bureau

Friday, 11-11:50 a.m. • Mills 3
Getting Your Foot in the Sports Broadcasting Door
In just four short years, Brooke has moved up to now work as a sports reporter in the 21st largest television market in the nation. Like you, it all started in college media and you can make it, too. Get some helpful tips during this session on how.
Brooke Grimsley, Sports Reporter, KMOV TV

Friday, 11-11:50 a.m. • Mills 6
Friends in the Workplace
Working with your friends can be a great experience, but it can also lead to major issues. This session will address common problems related to workplace friendships. Issues covered include running against a friend for a position, how to avoid favoritism (and accusations of), handling workplace relationships and drawing the line between social and professional relationships with the same person.
Logan McGee, Music Director/Program Director Emeritus, WRMU, University of Mount Union 
Dalton Allison, Sports Director, WSOU-FM, Seton Hall University

Friday, 1:30-2:20 p.m. • Sterling 1
Preparation for Daily Radio Shows
Whether you produce a morning show, evening show, news or entertainment, there’s something that all of them have in common: prep. From the night before to an hour before, it’s important to gather your information, trending topics and plan what you will talk about for the next X amount of hours. How will you relate to your audience, how do you know what’s trending? What happens if news breaks? Pick up tips and ideas in this panel with question-and-answer discussions, see examples and take away some information that you will be able to use on your show the following days. 
Dana Schaeffer, Producer, ABC News Radio 
Glenn Schuck, Reporter, 1010 WINS, New York City 
Alex Heuer, Executive Producer, St. Louis on the Air, St. Louis Public Radio

Friday, 1:30-2:20 p.m. • Sterling 3
Lighting Up Your Video: Don’t Throw Away your Shot!
What good are your pictures unless you can see them, or better yet, be impressed by them? This session covers the basics of lighting for video shoots with yourself as a one-person crew.  Approaches covered include the use of light instruments and strategies using natural light that may exist in the first place.
Dave Black, Adviser, SETV-12, University of Southern Indiana

Friday, 1:30-2:20 p.m. • Sterling 4
Roundtable: TV/Video Advisers Only
College TV and video advisers face a unique set of challenges: keeping up with changes in technology, law and policy while providing compelling and entertaining content. In this unstructured session, exchange ideas and seek solutions from your fellow advisers.
Steven Hames, CBI Secretary, Adviser, Viking Fusion, Berry College

Friday, 1:30-2:20 p.m. • Sterling 6
Getting Your First Job in TV
Breaking into the world of TV can be tough, but with the right preparation now, you can be miles ahead of other graduates. Find out how to start building your reel, resume, on-air or behind-the-scenes skills to land a great first job in TV.
Laura Hettiger, Anchor/Reporter, KMOV TV
Mike Kleckner, Executive Producer, 90 Degrees West 
April Carty-Sipp, Senior Vice President of Television and Radio, National Association of Broadcasters

Friday, 1:30-2:20 p.m. • Sterling 8
Vendor Session: Rolling Your Own Stream
This is a  quick and simple recipe for spinning up a public Icecast stream host, along with how to build an HLS server using open source tools.
David Klann, Broadcast Consultant

Friday, 1:30-2:20 p.m. • Sterling 9
The Dollars and Sense of the Business: Underwriting Strategies that Work
There are marketing and advertising dollars available from businesses in your backyard. The question is how to present yourself and your media outlet to those prospective underwriters. Learn the approach from sales professionals and the President and CEO of Radio Advertising Bureau Erica Farber. Sharpen your presentation and highlight what makes your station the right choice. You will understand what it takes to open the door and how to provide your clients with solutions that work for them and your media outlet.
Erica Farber, President and CEO, Radio Advertising Bureau
David Greene, General Sales Manager, Entercom St. Louis
Keith Kraus, Director of Sales, Hubbard St. Louis
Lisa Ballance, General Sales Manager, iHeartradio St. Louis

Friday, 1:30-2:20 p.m. • Mills 3
Sports Broadcasting: Building a Successful Sports Department
With sports radio and its oversaturated market, setting your programming apart can be difficult. Panelists will discuss how to get into the market and sustain success. Whether it’s through social media, on-air talent, university sports coverage or quality production, all of these are key components to building a prosperous sports department. Attendees are welcome to share what works best for their station regarding sports coverage on social networking platforms.
RC Maxfield, Sports Director, KTXT -FM, Texas Tech University 
Tobias Bass, Sports Reporter, KTXT-FM , Texas Tech University 
Dalton Allison, Sports Director, WSOU-FM, Seton Hall University

Friday, 1:30-2:20 p.m. • Mills 6
Music (Un)Incorporated: How to Grow Your Local Music Scene
Local music exists as a grassroots movement in a community, town or city, by residents to share their collective passion for music, arts and culture. Against the corporate machine of pop culture and viral one-hit wonders, finding an artistic niche on a small scale can be extremely challenging. This workshop is designed as a guide to invigorating your community through the development of an ongoing local music scene. In this session, we will first be defining local music and how corporatism plays a role in grassroots movements. Then, we will segue into how you can help grow your local music scene and how to ultimately mold it into a self-sufficient business model in an effort to stay independent.
Pia Rizzo-Wittlin, CBI Student Representative, Local Music Director, 92 WICB, Ithaca College
Laura Mooney, General Manager, WKNC 88.1 FM HD-1/HD-2, North Carolina State University

Friday, 2:30-3:20 p.m. • Sterling 4
Strategies to Market Merch
One of the most well-known factors of WSOU and WKNC is our merchandise. We strive to create eye-catching designs and different varieties of items. A big part of our merch sales are due to the way we market it. From staff photo-shoots and videos for socials to handing out “freebie” shirts at tabling events, holiday sales, hashtags and more, we have a lot of strategies to boost merch sales.
Tayla Frey, Promotions Director, WSOU-FM, Seton Hall University
Laura Mooney, General Manager, WKNC 88.1 FM HD-1/HD-2, North Carolina State University 
Faith Kessler, Social Media Director, WSOU-FM, Seton Hall University

Friday, 2:30-3:20 p.m. • Sterling 1
Legally Play Music and Pay Artists/Composers on Your Radio Station: Webcasting and More
If your radio and/or web station plays music, it needs to pay royalties for the copyrights involved. If you have any confusion about what you need to pay and do to be legal and make sure the creators are paid, this session is for you. We will cover the facts and the current legal situation.
Travis Ploeger, Director, License Management, SoundExchange 
Karyn Ablin, Member Attorney, Fletcher, Heald & Hildreth PLC 
David Oxenford, Partner, Wilkinson Barker Knauer LLP

Friday, 2:30-3:20 p.m. • Sterling 3
Indie Guerrilla Filmmaking in the Digital Age
Have you wanted to make movies, but been discouraged because you don’t have the budget for equipment, cast, crew, and locations? In the digital age, it’s never been easier or as cost effective to organize, produce, and distribute your movie! We will discuss the process, tips, and resources to help you produce your movie. The panel will consist of a handful of filmmakers that Middle West Movies has supported over the last few years to help them realize their dream of creating a feature film. 
Chris Carpenter, Executive Director, Middle West Movies
Travis Juenger, Writer/Director and Professor of Film Studies, Webster University and Southwestern Illinois College
Carrie Juenger, Film Producer
Eric Stanze, Writer/Director/Producer

Lacey Turner, Writer/Director, 35MultiMedia Productions
Justin Holmes, CEO/Cinematographer, 35MultiMedia Productions

Friday, 2:30-3:20 p.m. • Sterling 6
Getting Your First Radio Job: Networking Like a Boss
In a constantly evolving business, it’s important to be well-informed about all that is happening in the media business. Being able to set yourself apart from other graduates and those who are just beginning in the business is important to success. Times are different and with social media being the new paper resume, it’s important to know how to use it to your benefit and what NOT to do, too. This session will help those wanting to break into the industry — and those who have already started — learn how to stand out. Learn from professionals the new ways of doing so in the competitive world of the media business.
Dana Schaeffer, Producer, ABC News Radio 
Tom Franklin, News Editor, NewsRadio 1120 KMOX
Eric Schmid, Metro East Reporter, St. Louis Public Radio

Friday, 2:30-3:20 p.m. • Sterling 8
Concert Photography and Communication
This session will cover the presenters’ experiences with talking to bands and how to work with them on how to acquire a press pass to take photos for the bands. It will also cover equipment, general use and example photos.
Jonathan Gagner, Program Director, 91.7 The Edge, University of Wisconsin Whitewater
Martyn Duniho, Executive Producer, KUTE, The University of Utah
Tara Howell, General Manager, WLOY Loyola Radio, Loyola University Maryland

Friday, 2:30-3:20 p.m. • Sterling 9
Video Doesn’t Kill the Radio Star
Starting video is a daunting task that most shy away from, especially in radio environments that are mostly audio-focused. The presenters’ combined experience will help attendees start thinking about best practices to start making video and making it well. As many stations become more multimedia-focused and grow a social media presence, see some examples of different formats, styles and packages of video content that they’ve made and how easy it is to start.
Jonah Pfeifer, Station Manager, WPTS Radio, University of Pittsburgh
Julia Battagliese, Station Manager, KCSU, Colorado State University

Friday, 2:30-3:20 p.m. • Mills 3
Sports Broadcasting: Maximizing Your Social Media Presence
Building a social media presence can attract a whole new audience to your radio station. Panelists will discuss how to maximize coverage using video and audio live from events such as March Madness. Additionally, attendees are welcome to share what works best for their station regarding sports coverage on all social networking platforms.
Haley Goodman, Digital Content Director, KTXT-FM, Texas Tech University
RC Maxfield, Sports Director, KTXT-FM, Texas Tech University 
Wil Brienza, Sponsorship Director, WRMU, University of Mount Union

Friday, 2:30-3:20 p.m. • Mills 6
On-Air Presence and Practice for Television
Learn what it takes to create and maintain a winning on-air presence — from voice and program content to creating a good overall presence for your media outlet and in your community. Learn from a pro how they’ve been successful presenting the best version of themselves on the air.
Laura Hettiger, Anchor/Reporter, KMOV TV

Friday, 3:30-4:20 p.m. • Sterling 1
Improve Your Personal Image for Your Outlet
Student media members not only have a lot of pressure to perform on air, but also act as faces of media outlets to your university and community. Get a crash course in everyday professionalism skills to make sure you’re not misrepresenting your station outside the studio. Actions you think are acceptable may actually be a disservice to your outlet. Come willing to accept frank advice and learn from the missteps of other student leaders.
Lisa Marshall, CBI Vice President, Station Manager, WMCO, Muskingum University

Friday, 3:30-4:20 p.m. • Sterling 3
Getting Schooled: Radio Collaborations Within the Large University Setting
As college radio struggles to maintain high levels of relevance in their local communities, stations have begun to develop programming with the educational objectives of the various colleges in the university. Through establishing regular programming to create college-specific shows where students and faculty use radio to share their unique content, this arrangement exposes students to college radio while also integrating campus resources to provide educational programming for both student and non-student listeners. 
Becky Fulton, Development Director, WRFL Radio Free Lexington, University of Kentucky
Casey Bridge, Director of External Relations, Media Business Office, Illinois State University

Friday, 3:30-4:20 p.m. • Sterling 8
Writing for the Ear
In this session, we will cover the basics of the unique craft of writing copy for the ear. How you tell a story through audio and/or video is vastly different than in print. With just a few simple tricks of the trade, you too can write great broadcast copy. While focused mostly on news, we will touch on featuring writing and promo copy as well.
Glenn Schuck, Reporter, 1010 WINS, New York City
Bob Towey, News Director, WSOU-FM, Seton Hall University 
Mark Maben, General Manager, WSOU-FM, Seton Hall University

Friday, 3:30-4:20 p.m. • Sterling 4
Roundtable: Program Directors
This roundtable is for current, past or aspiring program directors. Participants in this roundtable will discuss the programming practices, training and problem-solving techniques used at their stations.
Colin McDuffie, Program Director, 95.7 The Spin, University of Southern Indiana

Friday, 3:30-4:20 p.m. • Sterling 6
Getting What You Need from the Music Industry
While there are plenty of options for people to discover music, many listeners still depend on college radio as their source for the newest, coolest music. To remain relevant, your station needs to find ways to maintain great relationships with labels, promoters and the artists themselves. In this session, a panel of music directors and music industry folks will teach you the best strategies and tools to get what you want from the music industry.
Max Datner, Promoter, Planetary Group
Patrick Sprehe, President/Head of A&R, Center Cut Records
Spencer Smith, Music Director, WPTS Radio, University of Pittsburgh

Friday, 3:30-4:20 p.m. • Mills 3
Student Production of a Live TV Game Broadcast
Members of the national award-winning Southeastern Channel game broadcast crew discuss how a student team of announcers and crew members produces live TV and streaming broadcasts for Southeastern Louisiana University football, basketball, soccer, baseball and softball games. 
Rick Settoon, General Manager, The Southeastern Channel, Southeastern Louisiana University 
Dylan Domangue, Game Broadcast Director, The Southeastern Channel, Southeastern Louisiana University 
John Sartori, Play-By-Play, The Southeastern Channel, Southeastern Louisiana University

Friday, 3:30-4:20 p.m. • Mills 6
Audio Storytelling
Want to produce quality audio stories like you hear on the radio or podcasts? This session will focus on the techniques to utilize the medium to its fullest extent. By incorporating sound elements, music, a visual narrative and securing the right subjects to explain the issues, producers and reporters will create unique, relevant content. You’ll hear student and professional examples of good audio storytelling, and will be invited to share your questions and suggestions, too.
Matthew Cunningham, Faculty Adviser, Communication Department, WCRX-FM, Columbia College Chicago
Doug Walker, Professor, Media Communication, Asbury University

Friday, 4:30-6:30 p.m. • Special Event • Sterling 9
CBI Visual Media Festival
CBI presents the Visual Media Festival. Come and enjoy as the winning entries from our short fiction, short non-fiction, digital short and television pilot categories are announced. Winners will be screened in their entirety, along with a Q&A session with the winning producers.
Steven Hames, CBI Secretary and Adviser, Viking Fusion, Berry College

9-11 p.m. • President’s Suite
Adviser Reception
For advisers only. Join the CBI Board and your peers while enjoying some snacks and beverages.
John Morris, CBI President, Faculty Adviser, 95.7 The Spin, University of Southern Indiana


Saturday, Nov. 2

Right click here to download a PDF grid of Saturday’s programming.

Saturday, 9-9:50 a.m. • Mills 3 Foyer
CBI Planning Discussion
Join the CBI Board of Directors to discuss plans for the future of CBI, the 2020 NSEMC in Baltimore and what members want moving forward. All delegates are welcome; advisers and faculty are strongly encouraged to attend. Breakfast snacks will be provided.
CBI Board of Directors

Saturday, 10-10:50 a.m. • Sterling 3
How Promotions and Social Media Work Hand in Hand
Learn tips on successfully improving the brand of your radio station, including how to stand out with your merch and reach a larger market, how to effectively deal with high-pressure situations, using social media as a PR platform and strategic implementations of giveaways. 
Tayla Frey, Promotions Director,  WSOU-FM, Seton Hall University 
Faith Kessler, Social Media Director, WSOU-FM, Seton Hall University 
Annelise Thorn, Promotions Director, WKNC 88.1 FM HD-1/HD-2, North Carolina State University

Saturday, 10-10:50 a.m. • Sterling 4
Roundtable: Student Radio Station Managers
This roundtable session is intended to promote discussion between current, former or future radio station managers, both students and faculty/professional staff. They will discuss effective management techniques, as well as issues they have encountered.
Wilnir Louis, Station Manager, WSOU-FM, Seton Hall University

Saturday, 10-10:50 a.m. • Sterling 6
Teach the Teachers: Use Your Audio Knowledge to Share Theirs
Your college community is full of fascinating knowledge and hidden talent that audiences need to hear. Podcasts are the perfect way to do that – and that’s where your opportunity begins. This session will look at how students can work with faculty and staff to create podcasts that share professors’ expertise.Your audio skills can earn you a seat at the table, where you can develop creative partnerships across campus, craft engaging stories and conversations, and be recognized as the audio expert who can showcase the college and its thought leaders.
Matthew Cunningham, Faculty Adviser, Communication Department, WCRX-FM, Columbia College Chicago
Julie Burstein, Peabody Award-winning radio producer and author of “Spark: How Creativity Works”
Shawn Fredericks, Podcast Manager, WKNC 88.1 FM HD-1/HD-2, North Carolina State University

Saturday, 10-11:50 a.m. • Sterling 9
Radio/TV/Multimedia Show and Tell
A fun, free-wheeling session where participants share their best work — on-air, online and in the studio. Producers, show off your completed projects or works in progress. This can include airchecks and reels, news or sports packages, music videos, podcasts and more. We ask that clips not exceed three minutes. Bring a drive or post the clips online ahead of time so we can hear or see them. Constructive feedback will be provided by the moderators and session attendees.
Jeremy Menard, Manager of Television & Radio Operations, 92 WICB, VIC Radio & ICTV, Ithaca College
Dan Schumacher, General Manager and Faculty Adviser, KTSW 89.9, Texas State University

Saturday, 10-11:50 a.m. • Mills 6
Screening Room
Catch winners from the Visual Media Festival plus films from the digital video pre-con workshop. 
CBI Board of Directors

Saturday, 11-11:50 a.m. • Sterling 4
Roundtable: Student TV Station Managers
Congratulations you’re in charge of your TV station! Now what? A roundtable for managers of student TV stations about the challenges and triumphs of leading a student-run TV station. Get the opportunity to ask questions and offer suggestions about the best ways to lead college TV stations.
Joshua Holfoth, General Manager, WTOP-10 TV, SUNY Oswego
Phoebe Murray, Social Media Director/Nightly News Executive Producer, WTOP-10 TV, SUNY Oswego
Anthony Cytryn, VP of Creative Services, WTOP-10 TV, SUNY Oswego

Saturday, 11-11:50 a.m. • Sterling 6
Eat, Pray, Blog
Blogs not only act as an archival space for on-air content, but also as a tool to reach a different kind of audience. While radio is limited to airwaves and streaming platforms, blogs are a tool that can be viewed a number of times by national and international readers. Statistics have shown that when blogs post 16 plus blogs per month, they receive 3.5 times more traffic than institutions who post fewer than four. College radio stations who utilize blogging as a marketing/outreach strategy will see a spark in readership as well as audience members to their station.
Lauren Jurgemeyer, Web Content Manager, KTSW 89.9, Texas State University 
Erika Bass, Chainsaw Rock Music Director, DJ and Content Manager, WKNC 88.1 FM HD-1/HD-2, North Carolina State University

Saturday, 11-11:50 a.m. • Sterling 3
Roundtable: Radio Imaging
Discuss with other radio station production staff how to effectively produce and use imaging elements to benefit your station. Share methods, techniques and tips for getting the best sound and how to come up with the best ideas that share your station’s unique personality.
Aaron Chatman, Station Manager, 95.7 The Spin, University of Southern Indiana

Saturday, 1:30 p.m.Regency AB
National Student Production Awards
CBI salutes the best in student video and audio production during the presentation of the National Student Production Awards. The best in student media is being recognized for their work. Come to see and hear the best in student-produced media and/or to accept your award. Thank you to our summer judges and congratulations to the finalists!