Board Blog: Are you making the most of what you learned in Seattle?

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Warren Kozireski, CBI Immediate Past President

It’s been 23 days since many of us left Seattle with a list of small and/or large ideas, action items and newfound energy.

So how many of your ideas or action items have you implemented back at your media operation?

Next week is Thanksgiving.

Time has a way of getting the best of us when we don’t have a specific timeline for implementation. In this case, over three weeks have passed.

Going to Seattle cost you and/or your media operation a chunk of change. You were representing the rest of your members back home who didn’t have the opportunity and privilege to attend.

That makes you the focal point of getting these ideas put into action.

Most of you in two weeks or so will be leaving for about a month before returning for spring semester classes sometime in January. That will make it approximately three months after CBI Seattle.

In the words of businessman Arnold H. Glasgow, “An idea not coupled with action will never get any bigger than the brain cell it occupied.”

The ideas you heard at CBI Seattle and brainstormed about in the car ride or airplane home do no good without your initiating the implementation.

Make your media operation better … leave your legacy. Then share it with the CBI membership on our Facebook page so others can learn from your motivation.

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